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MULTISITE CLOUD BACKEND SYSTEMS + AD SYSTEM

Enthusiast Gaming is one of the major content networks on the web.

EG is a NASDAQ company with the tagline ‘Gamers live here’, and rightly so, as they provide the key information platforms for a vast part of the whole video gaming community.

EG has their own complex ad placement system, where a bidding process decides which ads show up where on their many websites. Unlike traditional DSP-s, a supply-side platform (SSP), is used to coordinate and manage the supply and distribution of ad inventories. This is run by the owner, in this case, Enthusiast Gaming.