Client Overview
The School of English Academy is a premium, B2B-focused language training provider serving corporate clients across the USA, UK, Europe, and the Cono Sur region of South America. Their services specialize in English and Spanish training with a strong emphasis on cross-cultural business communication.
The Challenge
The client was looking for more than just a standard template-based website. Their goal was to build a professional, multilingual educational platform tailored for B2B audiences—and fully manageable by their in-house team after delivery.
Key requirements included:
- 30+ unique landing pages based on a custom Figma design (handed over mid-project)
- Interactive multi-step forms, pop-ups, and media handling
- Custom JavaScript features for advanced front-end behavior
- Manual language switcher between English and Spanish
- Clean, scalable design optimized for future growth
- Full documentation and tutorial videos for ongoing self-management
Our Solution
We delivered a flexible and robust platform built on WordPress + Elementor, enhanced with multiple custom-developed components.
Custom Features:
- Manual language switcher – via JS-based logic
- Fully functional multi-step forms, toggles, file uploads, and conditional content blocks
- Custom pop-up behavior and audio player integration
- JavaScript enhancements to handle ID-based dynamic content injection
- Responsive layouts, image resizing tools, and UI refinements
Self-Management Toolkit:
We created 11 tutorial videos and 2 support PDFs to enable the client’s internal team to manage and edit all major components independently—from translations and form logic to SEO and media uploads.
Example tutorials included:
The example tutorials include how to edit multi-step forms and toggles, as well as how to manage pop-ups and embedded audio. They also guide you through manually translating pages, adjusting images and layout using Elementor, and configuring YOAST SEO for effective search engine optimization.
Collaboration & Feedback
We maintained a direct and responsive collaboration style, offering regular updates and support across time zones. According to their project manager:
“They built out all the 30+ English landing pages, made all our forms functional, and handled UI challenges nicely. The team was constantly in touch and answered almost all my queries during the project.”
Results
The results speak for themselves: we delivered a fully functional and scalable platform with built-in manual multilingual support in both English and Spanish. The project achieved a perfect 5.0 Clutch rating across all categories, and now attracts hundreds of recurring visitors every two weeks. Our collaboration was smooth and communication fast, supported by comprehensive video documentation to enable efficient in-house management.
Technology Stack
- CMS: WordPress + Elementor
- Frontend Enhancements: Custom JavaScript
- Forms: Custom-built with dynamic logic
- Multilingual Support: Manual JS-based switching
- Documentation: 11 Loom-style tutorial videos + 2 PDFs
Conclusion
This project exemplifies how clean, custom development paired with client empowerment can lead to long-term success. With over 30 tailor-made landing pages, interactive components, and a fully documented self-editing system, The School of English Academy now owns a multilingual platform that supports their global B2B strategy—and keeps them in control every step of the way.